Following a whirlwind of rumours surrounding Google's often confused messaging strategy over the last few days, the tech giant has confirmed that Allo will soon officially shut down. Today, Google is confirming that in March 2019, Allo will no longer work. Within Settings, users need to tap Chat Export messages from chats and Export stored media from chats.
The blog post reiterated that "Classic" Hangouts would eventually shut down while Hangouts Chat and Hangouts Meet would be opening up, but Google wouldn't shut down Hangouts until it could ensure a smooth transition between apps. In January, for example, Google's Allo lead Amit Fulay jumped ship to Facebook. Allo was paused as the company put more focus on Android Messages and the "Chat" RCS-based standard. Despite its promise, the app never gained traction and seeing it shuttered would be unsurprising.
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Duo, the video calling application, lives on as well and won't suffer the same fade as Allo. The company says that it will continue to add smart features to Android Messages to upgrade the SMS platform further.
We also know that Hangouts classic will be going the same way the following year, with those users also moved to Hangouts Meet and Hangouts Chat, two services that are now enterprise-focused.
Google didn't dispute this in any of their clarifications, only acknowledging that they'll soon offer Hangouts users the chance to use Hangouts Chat, which is now only available to G Suite customers as more of a collaboration tool. These are just some of the new enterprise features coming for Google's G Suite customers, with more to come in the future.