Epic Games to take on Steam with its own digital games store

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Epic Games has had a tough stance on Google especially when it comes to the fees involved in the Google Play Store.

The relationship with game developers seems to be the Store's main selling point.

"We believe that creators, both games developers and content creators, are responsible for the game industry's enormous growth and vibrance, and should earn the lion's share of industry revenue", says Sweeney to MCV. While games like Red Dead Redemption 2 have captured our attention for weeks, Fortnite is back with a major announcement that is sure to get a whole lot of their fans back. The Epic Games Store is launching soon with a collection of titles that will expand throughout 2019.

This is a great interview for developers interested in learning a bit more about how the Epic Games Store will operate, and if it's a good place to publish their work. If so, which do you use?

The company unveiled a revenue share incentive that is powered by the Epic Games Support-A-Creator program.

Epic Games to undercut Valve with own PC games store
Epic Games is launching an Android game store in 2019 with 88% revenue share

While Valve charges a flat-rate commission of 30 per cent on games and applications sold via its Steam platform, the Epic Games Store promises to take a commission of just 12 per cent. However, the number of games on offer, at least initially, will be much lower. Talking with Eurogamer Sweeney said that Epic will manually curate the store rather than relying on algorithms or paid ads for placement and discovery.

Companies set the percentage that they want creators to get; Epic revealed that it will cover the first 5% of revenue sharing in the first two Store years.

The Epic Games Store is a good attempt to provide competition to some established players.

Steam is a massive platform and it's hard to imagine Epic will wipe it out completely, but they're making the right steps to counter Valve's goliath sales machine.

Creative will be a greatly expanded version of the existing Playground mode and allows you to build your own levels and create your own mini-games, in what sounds like nod to fellow child-friendly games such as Minecraft and Roblox. That would give Epic Games even more room to grow on other platforms, but the same would be true for Steam and other app stores, too.

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