If you're not already foaming at the mouth at the £999 starting price, you might also be interested to discover that the iPhone Xs represents the next era of Apple smartphones: it's the first IP68-rated iPhone; the one with the biggest screen (6.5in on the Max); has the biggest battery; and its display is fitted with a buttery-smooth 120Hz panel with HDR10 support.
While the other two new phones, the iPhone XS and iPhone XS Max, will be available this month starting September 21, the iPhone Xr won't be available for awhile - it starts shipping October 26, with preorders going live a week before that.
Most of the buzz is swirling around a rumoured iPhone that is supposed to boast a 6.5-inch OLED screen, up from 5.8 inches on the existing iPhone X.
This year's three top phones are all more expensive than last year's models.
The larger case of the Apple Watch Series 4 measures 39.9mm wide for the smaller model and 45.2mm wide for the larger model.
Apple says the heart data can be shared with doctors, though it's not yet clear how ready doctors are to getting all that. It's a weighty device at 208 grams but feels surprisingly lighter in hand. The devices will come to India during the second phase of deliveries which is September 28.
The next-generation Apple Watch will be available in 3 colors, gold, space grey, and silver. The iPhone Xs Max is a higher-end version with a 6.5-inch OLED screen, making it one of the biggest on the market - and one of the most-expensive at $1 099 and up. The sensor is the same found on the iPhone Xs and Xs Max. Tell us your thoughts down in the comments. The new phone is about the size of the existing iPhone 8 Plus, but with more screen. This time Apple has also given dual SIM support. We tried the new Bethesda game Blade game and it looked visually very appealing - although we did notice some stuttering as we flicked around the gameplay settings.More news: Hurricane Florence pounds Carolinas ahead of landfall
Share prices of Apple, the first $1 trillion publicly listed USA company, dropped over 1 per cent to $221.20 today after it launched new bigger phones, but stuck to smaller changes. The secondary 12MP camera is still fixed at 2x zoom levels with an f/2.4 aperture. All of this post-processing might help the iPhone to get as good of pictures as some of the competing handsets that offer similar functions such as the Google Pixel 2.
Apple also showed off a cheaper iPhone, called the iPhone XR.
Indian users have always been demanding dual sim in the iPhone. That's more room for complications, web browsing, and all the awesome things that watchOS 5 brings with it.
iPhone Xs and iPhone Xs Max deliver the highest quality video capture in a smartphone. There is no home button in sight and FaceID is standard across all models.
Up to 8 complications fit on one of Apple's new Watch faces. The enhanced performance of this functional unit has important implications for the speed and capability of Face ID, the phones' Portrait Mode and Portrait Lighting effects, Animoji, Memoji, and a burgeoning crop of augmented-reality apps. "This is iPhone XS".
Thanks to the almost edge-to-edge screen of the Series 4, not only is the actual face bigger, but the display is about 15% larger.
Colours return to the iPhone lineup, and interestingly, just like the iPhone 5c, it's on the most affordable iPhone of the year.