Valentine's Day means serious business for flower shops


Friends come in to volunteer their time to process orders, answer phones and make deliveries.

The trick of nailing the Valentine's bouquet is in the presentation, from the arrangement of the flowers to the moment someone brings them out at dinner, Michler said.

"People the world over associate it with love and this being the "Month of Love" as February is commonly referred to, our annual industry bottom line is reaping from this glory", he said. The master degree holder in floral design has watched flower arrangements evolve over time. "I ordered the deluxe", she added.

They'll be spending the day delivering them all over the area. The rush starts about three days before, and once the 14th gets here, it just kind of happens and then the workload starts to decrease. Chantel said she filed a complaint with online. Like at Tesoro, she's noticing a trend toward the "untamed"- flowering branches are particularly interesting for spring, she said.

"We've got some attractive spring arrangements, but personally, I love roses for Valentine's", Kline said. If you know which lip balm she's always reaching for or losing, throw that Burts Bee's in the cart. "It's the fact that the review is not there".

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"Wednesday is probably the most popular day for a flower shop, for a business, because it's in the middle of the week", Williams said.

Suzanne McKean-Makin, co-owner of McKean's Flowers said she also has seen roses are a popular gift, and are often featured in bouquets for Valentine's Day. "There's a skimming between the fees and percentage they take off of the product", Wood said. That, of course, is something florists have been getting a lot of requests for. "I've been doing this for so long myself, that I feel like I could make them with my eyes shut".

Gardenista, a floral arrangement and gardening resource, tested a variety of methods for preserving flowers and found much of the same results across the board. As for what people are buying, sweets top the list, with 55 percent planning to buy candy, followed by greeting cards (46 percent), flowers (36 percent), a night out (35 percent), jewelry (19 percent), clothing (17 percent), and gift cards (15 percent).

UPS has announced that it is ramping up its network to deliver an estimated 88m flowers this Valentine's Day. "You can ask what's fresh. Ideal when you've got a yen to send Zen". While personal touch is important to UAE residents with 86% of transactions around Valentine's Day being made in person, e-commerce transactions also witnessed a 111% increase from Valentine's Day 2015 to Valentine's Day 2017.