Instagram launches private archives for your Stories

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One of the main characteristics of Instagram Stories is that the posts disappeared after 24 hours. Today, Instagram Stories is getting two new features that might be bigger than all of the rest.

With Stories Highlights, however, comes an entirely new section on user profiles. Once that's done, select a cover for it and give it a name and then it will be posted to your profile as a gighlight, which you can then edit or remove by tapping and holding on it after it appears in your profile.

The Stories feature is used by 300 million people each day, and while it has always been possible to save individual Stories the process is now fully automated. The basics of what this allows you to do is take Stories that you've shared and group them into a featured post right on the top of your profile page.

Instagram is ramping up its battle with Snapchat.

And for good reason - part of the company's reasoning behind Stories in the first place (besides competing with Snapchat, that is) was that users were so exacting about what was on their profile that they weren't posting almost as often as Instagram wanted. Now, you might have noticed that we said you can select the stories you want to highlight by accessing your Stories Archive.

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'To create a highlight, tap the "New" circle at the far left, ' the firm explains. The Highlighted stories feature will offer them another way to personalize their pages. You can now make a "highlights" package showing your favorite Stories grouped together, and allow others to see it.

'In your Stories Archive, your stories will appear in a grid with the most recent stories at the bottom, ' according to Instagram.

You can tap on any story in your archive to watch it.

Only you can see your archived stories, and you can choose to turn off auto-archiving at any time in your profile settings. Using the menu, you can add old Stories to your current one as a #ThrowbackThursday type of thing or you can share it as a regular post. There's no limit to how many you can add, but if you get exhausted of a particular highlight you can delete it or edit it.

Instagram hopes these two new features will encourage users to build stronger relationships with their followers and start posting more video content, which could be used for advertising.

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