1 million VR headsets sold in Q3 2017 alone

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SINGAPORE-Helped by recent price cuts, shipments of higher-end VR headsets that must be connected to PCs or gaming consoles exceeded 1 million units for the first time in Q3 2017, according to an analysis from Canalys.

During the third quarter, Sony was the market share leader, with shipments of 490,000 PlayStation VR (PS VR) sets.

Canalys research analyst Vincent Thielke claims that the lowering of the Oculus price is what has helped drive the overall growth in adoption to VR. Facebook's Oculus was number two with 210,000 Rift headsets shipped.

The PS VR and Oculus Rift both now retail for $399, while the HTC Vive goes for a steeper $599. Incumbents and new players entering the market are targeting similar price points.

Meanwhile, strong consumer adoption of VR in Japan is giving Sony a boost.

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Virtual reality had a fairly rough start, with Oculus, HTC, and Sony all vying for a piece of the burgeoning market.

"Sony is well-placed to take advantage of this increasing interest in VR", said Canalys analyst Jason Low in a statement.

While those headsets continue to flood the market, shipments of the heavier duty, computer-driven VR headsets are gaining traction. This quarter included the launch of Microsoft's Windows 10 Mixed Reality platform, which hosts content on headsets built by OEMs like Samsung, Dell, Lenovo, HP and others.

To acquire these statistics Canalys has used only VR headset sales that include "true" VR headsets, this doesn't include any smartphone that uses the screen as both the driving device and the display. A basic VR headset is a device serving a specific set of purposes that is created to be worn on the face and not carried, can not run third-party computing applications independently and is generally tethered by cable to a desktop PC.

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